Assists with developing, implementing, and management of an overall social media plan for recruitment and promotion of Department of Athletics. Develops, collaborates on, and coordinates video productions, creative content, and social media graphics. Assists with all on-campus recruiting efforts.

Essential Functions Work closely with the coaching staff as well as Strategic Communications on developing and implementing a social media plan for Men’s Basketball including a plan to utilize various social media outlets advantageously to the recruiting efforts of the program. This includes overall program brand on social media platforms (Instagram, Twitter, and Tiktok). Responsible for designing and developing creative content for the Pitt Men’s Basketball program in conjunction with the recruiting and coaching staff. Coordinating with Pitt Studios on in-game video production efforts to promote the Pitt Men’s Basketball program and the Pitt brand. The content produced will also be used in advertising campaigns (commercials, website, social media, etc.). Must generate new and creative ideas while staying consistent with the Pitt Men’s Basketball brand. Create graphics to enhance the program’s recruiting efforts and overall brand development on all platforms. Develop visual and creative materials and content for all recruiting activities, including home recruiting presentations. Other duties as assigned by the Head Men’s Basketball Coach or Assistant Coaches.